Privacy Policy

Last updated: September 2026

QTrudy ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, make a purchase, or otherwise interact with us.

By using our website, you agree to the collection and use of information in accordance with this policy.

1. Who we are

QTrudy is [a trading name of QTRUDY LIMITED / COMPANY NAME TO BE CONFIRMED], a company registered in England and Wales under company number [COMPANY NUMBER TO BE ADDED].

Registered office / correspondence address:
7 Willow Tree Crescent, Lutterworth, LE17 4TD [ADDRESS TO BE CONFIRMED]

For any questions about this policy or your personal data, you can contact us at:
[PRIVACY/CUSTOMER SERVICE EMAIL TO BE ADDED]

2. What information we collect

We collect the following types of information:

Information you give us directly, such as when you place an order, create an account, sign up to our newsletter, or contact us:

Name
Email address
Postal address (billing and delivery)
Telephone number
Payment details (processed securely by our payment provider — see Section 5)
Order history and product preferences (e.g. size, product interest)
Any information you include in messages sent through our contact form

Information collected automatically when you browse our website:

IP address and approximate location
Browser type and device information
Pages visited, time spent on site, and referring website
Cookie data (see Section 6)

3. How we use your information

We use your personal information to:

Process and fulfil your orders, including payment, delivery and customer service
Create and manage your account, if you have one
Send you order confirmations, shipping updates and service messages
Send you marketing emails about new products, styles and offers, but only if you have opted in (you can unsubscribe at any time)
Respond to enquiries made through our Contact page
Improve our website, products and customer experience
Detect and prevent fraud
Comply with our legal obligations (e.g. tax and accounting records)

4. Our legal basis for processing your data

Under UK GDPR, we rely on the following legal bases:

Contract — to process your order and deliver the products you've purchased
Consent — for marketing emails and non-essential cookies, which you can withdraw at any time
Legitimate interests — to improve our website and prevent fraud, in a way that does not override your rights
Legal obligation — to keep financial records as required by law

5. Who we share your information with

We do not sell your personal data. We share information only where necessary, with:

Payment processors — to securely process your payment [NAME OF PAYMENT PROVIDER, e.g. Stripe/PayPal/Shopify Payments, TO BE CONFIRMED]
Delivery and courier companies — to fulfil and deliver your order [COURIER NAME(S) TO BE CONFIRMED]
Email marketing platform — if you've opted in to our newsletter [PLATFORM NAME TO BE CONFIRMED]
IT and website hosting providers — who store data on our behalf
Regulators or law enforcement — where we are legally required to do so

All third parties are required to keep your data secure and use it only for the purposes we specify.

6. Cookies

Our website uses cookies and similar technologies to:

Keep your basket working correctly
Remember your preferences
Understand how visitors use our site, so we can improve it
Support marketing, where you've consented

You can control or disable cookies through your browser settings. Disabling some cookies may affect how the website functions.

[FULL COOKIE LIST AND CONSENT-MANAGEMENT TOOL DETAILS TO BE ADDED BEFORE LAUNCH]

7. How long we keep your data

We keep your personal data only for as long as necessary:

Order and transaction records — [X years, per UK tax/accounting requirements — TO BE CONFIRMED, typically 6 years]
Marketing preferences — until you unsubscribe or ask us to delete your data
Contact form enquiries — [RETENTION PERIOD TO BE CONFIRMED]

8. Your rights

Under UK GDPR, you have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Delete your data ("right to be forgotten"), in certain circumstances
Restrict or object to how we process your data
Data portability — receive your data in a portable format
Withdraw consent at any time, where we rely on consent (e.g. marketing emails)

To exercise any of these rights, contact us at [PRIVACY EMAIL TO BE ADDED]. We will respond within one month, as required by law.

You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO), at ico.org.uk, if you believe we have not handled your data properly.

9. Keeping your data secure

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or misuse, including secure (SSL-encrypted) checkout and restricted access to customer data.

10. International transfers

[TO BE CONFIRMED: If any suppliers, payment processors or platforms store or process data outside the UK/EEA — for example, cloud hosting or a US-based email marketing tool — this section needs to name them and explain the safeguards in place, such as UK International Data Transfer Agreements or adequacy decisions.]

11. Children's privacy

Our products are designed for adults aged 16 to 70. We do not knowingly collect personal data from children under 16. If you believe a child has provided us with personal data, please contact us so we can remove it.

12. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated "last updated" date.

13. Contact us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

QTrudy
7 Willow Tree Crescent, Lutterworth, LE17 4TD

Or via our Contact page.